Prospect Labs

Legal

Privacy Policy

Effective date: November 3, 2026Prospect Labs

This Privacy Policy explains how Prospect Labs LLC ("Prospect Labs", "we", "us") collects, uses and shares information when you visit prospectlabs.co, go.prospectlabs.co or any of our landing pages, fill in one of our forms, book a call, receive our calls or text messages, or use our services.

By using our websites or services, you agree to this policy. If you do not agree, please do not use them.

01Information we collect

Information you give us. When you fill in a form, book a call or contact us, we collect:

  • your name, phone number and email address
  • your business name, trade and website, if you share them
  • your answers to our form questions, such as how you get customers today
  • anything you tell us on a call, by text or by email

Information from clients. If you become a client, we also collect what we need to build and run your website and system. That includes your logo, photos, service areas, business details, account logins you choose to share, and billing details. Card payments are handled by our payment processor; we do not store full card numbers.

Information collected automatically. When you visit our websites, we and our partners collect your IP address, browser and device type, the pages you view, how you arrived (for example, from a Facebook ad), and the date and time of your visit. This is collected through cookies, pixels and similar tools (see section 6).

Calls and messages. We keep records of the calls and text messages we exchange with you. If a call is recorded for quality or training, we will tell you at the start of the call.

02How we use your information

We use your information to:

  • call, text or email you about the enquiry or call you requested
  • schedule, confirm and remind you about calls
  • design, build, host and maintain your website and marketing system if you become a client
  • send service updates, invoices and support messages
  • improve our websites, ads and services, and measure which ads and pages work
  • send occasional marketing about our own services, which you can opt out of at any time
  • prevent spam, fraud and misuse, and meet our legal obligations

03Text messages (SMS)

If you give us your phone number and agree to be contacted, we may send you text messages about your enquiry, your booked call, appointment reminders and, if you are a client, your account.

  • Frequency: message frequency varies.
  • Costs: message and data rates may apply.
  • Opt out: reply STOP at any time to stop receiving texts. Reply HELP for help, or email hello@prospectlabs.co.
  • Consent is not required to buy: agreeing to texts is not a condition of buying any service.

We do not sell or share your mobile number or text messaging consent with third parties or affiliates for their marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except the service providers that help us deliver the messages.

04How we share your information

We do not sell your personal information. We share it only:

  • With service providers who help us run our business, such as our CRM and messaging platform, phone and SMS providers, web hosting, scheduling, email, payment processing and analytics. They may use it only to provide services to us.
  • With advertising platforms such as Meta (Facebook and Instagram), to measure and improve our ads (see section 6).
  • When the law requires it, or to protect our rights, our users or the public.
  • In a business transfer, if Prospect Labs is merged, sold or reorganised, under the same protections as this policy.
  • With your permission, in any other case.

05Our clients' customer data

The websites and systems we build for clients collect information from their own customers, such as enquiries, missed calls, text conversations and review requests. We handle that information on our client’s behalf and only as our client instructs.

If you contacted a business that uses our system, that business decides how your information is used. Please contact them directly with questions or requests. Each client is responsible for its own privacy policy and for having permission to contact its customers.

06Cookies, pixels and analytics

We use cookies and similar tools to keep our websites working, understand how visitors use them, and measure our advertising. These include the Meta Pixel, which tells Meta when someone who saw our ad visits a page or fills in a form, and website analytics tools.

Your choices:

  • Block or delete cookies in your browser settings. Some features may not work without them.
  • Change your ad settings in your Facebook ad preferences and your Google ad settings.
  • Opt out of interest-based ads from participating companies at optout.aboutads.info.

07How long we keep it

We keep your information for as long as we need it for the purposes in this policy, for as long as you are a client, and afterwards as required for legal, tax and accounting reasons. When we no longer need it, we delete or anonymise it.

08How we protect it

We use reasonable technical and organisational safeguards, including encrypted connections and access limited to staff who need it. No system is perfectly secure, so we cannot guarantee absolute security.

09Your rights and choices

You can ask us to:

  • tell you what personal information we hold about you
  • correct information that is wrong
  • delete your information, unless we must keep it by law
  • stop sending you marketing emails or texts

To make a request, email hello@prospectlabs.co. We may need to confirm your identity first. Depending on where you live, such as California and other US states with privacy laws, you may have additional rights, and we will honour them as the law requires. We will not treat you differently for using your privacy rights.

10Children

Our websites and services are for businesses and adults. We do not knowingly collect information from anyone under 18. If you believe a child has given us information, contact us and we will delete it.

11Changes to this policy

We may update this policy from time to time. When we do, we will change the effective date at the top. Significant changes will be highlighted on this page.

12Contact us